Downsizing Strategy: (...) it may create a negative impression, (...) fundamental purpose of the downsizing strategy is increasing efficiency. (...) the business stops the manufacturing of one or all of its products or shut down its operations partially or completely. The positive aspect of this strategy is the fact that the business can reduce its activities to reduce the costs. Thus, the business can ensure its survival. The negative aspect of this strategy for the business is the fact that once it halts the production of a product, it is difficult to begin the manufacturing and restore the competitive capabilities once again.
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