Since about 1960 Western economies have been dominated not by industrial capitalism (the manufacture of goods) but by commodity exchange. Typically the very rich make their money not by owning and operating factories, but by participation in the exchange of goods. The emphasis in this new economy is not so much on things as on representations. To begin with, the utility of objects is much less important than the way they are advertised, marketed, and packaged. Vastly more effort is put into creating the right symbolic significance for products, wrapping them in "mythical" glamors, and manufacturing desire, than into developing the intrinsic merits, if any, of the widgets in question.
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